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Jackie Shroff v. Infringing Entities

"Protecting Celebrity Persona in the Digital Age"


Description :


Bollywood actor Jackie Shroff's legal battle against entities misusing his name, voice, and image for commercial gain, highlighting the importance of personality rights protection.


Facts :


- Jackie Shroff filed a petition in the Delhi High Court against infringing entities.


- The entities were using Shroff's name, voice, images, and distinctive attributes without consent.


- The misuse included selling merchandise with Shroff's images and using AI chatbots to mimic his voice.


Findings :

- The court recognized Shroff's personality rights, including his name, voice, and image.


- The defendants' actions were deemed unauthorized and likely to cause confusion among fans.


Judgment :


- The Delhi High Court granted an interim injunction restraining the defendants from misusing Shroff's personality attributes.


- The court directed the Department of Telecommunications and the Ministry of Electronics and Information Technology to block infringing URLs and links.

 
 
 

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