Jackie Shroff v. Infringing Entities
- JK Muthu
- Jun 18
- 1 min read
"Protecting Celebrity Persona in the Digital Age"
Description :
Bollywood actor Jackie Shroff's legal battle against entities misusing his name, voice, and image for commercial gain, highlighting the importance of personality rights protection.
Facts :
- Jackie Shroff filed a petition in the Delhi High Court against infringing entities.
- The entities were using Shroff's name, voice, images, and distinctive attributes without consent.
- The misuse included selling merchandise with Shroff's images and using AI chatbots to mimic his voice.
Findings :
- The court recognized Shroff's personality rights, including his name, voice, and image.
- The defendants' actions were deemed unauthorized and likely to cause confusion among fans.
Judgment :
- The Delhi High Court granted an interim injunction restraining the defendants from misusing Shroff's personality attributes.
- The court directed the Department of Telecommunications and the Ministry of Electronics and Information Technology to block infringing URLs and links.
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